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Thursday, 15 November 2018

Here is "New Looks", showcase of the excellences of Amazon's Made in Italy artisan jewelry

Here is "New Looks", showcase of the excellences of Amazon's Made in Italy artisan jewelry

“New Looks selected at Vicenzaoro” (www.amazon.it/vicenzaoro): This is the name of the new and prestigious section of Amazon.it dedicated to the excellences of Italian artisan jewelry.

25 entrepreneurs, goldsmiths and artisans joined the project, for a total of over 3,100 available products. This is a showcase that represents the arrival point of an accompanying path to the digital world by Amazon's Made in Italy aimed at small and medium-sized businesses and artisans of the Italian gold and jewelry sectors.

"New Looks", is the result of the partnership with Vicenzaoro and allows Amazon customers to choose the perfect jewel among a selection of thousands of precious items in different sizes and colors, with the possibility of personalization. Helping in the research, the division into 4 sections including earrings, bracelets, rings and necklaces, in addition to the men's collection.

Marco Carniello, Director of the Jewellery & Fashion Division of Italian Exhibition Group “Digitization plays a key role throughout the supply chain and contributes to the success of companies. Thanks to this synergy between Vicenzaoro and Amazon, even the smallest artisan companies producing Made in Italy jewels will be able to count on the path proposed by the e-commerce giant to support the digitalization of their business.”

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