Tiffany Titan by Pharrell Williams: An Alchemy of Intent

Tiffany & Co. has unveiled the “Tiffany Titan by Pharrell Williams” collection, a bold union merging the innovative vision of the eclectic American artist with the artisanal excellence of the renowned jewelry house. Inspired by the formidable trident of Poseidon – a symbol of energy, power, and strength – the collection represents a bold declaration of individuality and unique vision within the realm of jewelry. "This is a collection that challenges the conventions of jewelry design," remarked Alexandre Arnault, Executive Vice President of Tiffany & Co. "Tiffany Titan by Pharrell Williams represents the perfect alchemy of Pharrell's creative vision and the unmistakable craftsmanship of Tiffany & Co. Each piece embodies Pharrell's unique style and perspective."

Pharrell Williams shared the inspiration behind the collection, emphasizing his deep connection with water and the sea, reflected in the name "Titan" as an homage to Poseidon, the king of the oceans. This profound link draws from his childhood in Virginia Beach, situated within the community of "Atlantis." Available in yellow gold or titanium, with diamond-adorned variations, the collection celebrates creativity and innovation through refined details and distinctive shapes that encapsulate the rebellious and bold spirit of punk.

"Tiffany Titan by Pharrell Williams" will debut exclusively on Tiffany.com in the United States and at The Landmark in New York City starting in May. The collection will then be available globally at Tiffany & Co. stores and online at Tiffany.com beginning in June.

Antonella Reina, Editor VO+