Vicenzaoro January 2023: The Record-Breaking Edition

Vicenzaoro January 2023 was a record-breaking edition that brought together the entire world of jewellery and recorded a historic attendance increase of +11.5% compared to the pre-pandemic January 2020 edition, despite the event being one day shorter.

Foreign buyers doubled compared to the winter 2022 edition (+105%), with international visitors making up almost 60% of the total, coming from 136 countries worldwide. Europe accounted for 54.5%, the Middle East 9.5%, Asia 9%, Turkey 9%, North America 7.2%, Africa 5.4%, and Latin America 4.7%. Among the top represented countries overall were the United States and Turkey; from Europe, Greece, Germany, Spain, the UK, and France; from the Middle East, the United Arab Emirates, Israel, and Saudi Arabia; from Asia, India, Japan, and Thailand.

The Italian presence was also very positive, with participation from all regions, and Lombardy, Emilia-Romagna, Lazio, and Sicily showing growth above 20% compared to the pre-pandemic period.

T.Gold, the leading international showcase of innovation with the most advanced machinery for goldsmithing and the latest techniques applied to gold and jewellery, organized in partnership with A.F.E.M.O., saw its exhibition space increase by 10% in this edition.

VO Vintage, the event dedicated to vintage watches and jewellery open to the B2C public, with collectors, experts, and watch lovers from Italy and around the world, also consolidated its success.

Total media contacts exceeded 224 million gross, and professional operator views of exhibitor profiles on the B2B platform The Jewellery Golden Cloud surpassed 200,000.

With 1,300 exhibiting brands and 400 foreign buyers hosted, Vicenzaoro confirms the vitality of Italian exports, which grew by +27.2% between January and September 2022, a figure presented by Federorafi with data processed by the Confindustria Moda Study Centre based on ISTAT data.

The corridors of Vicenzaoro 2023 were always crowded with professional operators and qualified buyers from all over the world, attracted by the quality of Made in Italy but above all by an event capable of meeting all the needs of the international jewellery community.

Vicenzaoro confirmed itself as a hub for business, training, information, and networking, able to intercept all product innovations and anticipate market trends with the Icon, Creation, Look, Essence, Expression communities and the brand-new Time area dedicated to contemporary watchmaking and its supply chain.

With the presence of the Minister for Enterprises and Made in Italy, Adolfo Urso, and the Governor of Veneto, Luca Zaia, the January 2023 edition confirmed its status as an international reference point with the participation of the entire institutional and associative world: from the Ministry of Foreign Affairs and International Cooperation, to ICE – Agency for the promotion abroad and internationalization of Italian companies, Confindustria Federorafi, Confartigianato Orafi, Confcommercio Federpreziosi, CNA Orafi, Confimi Industria Categoria Orafa ed Argentiera, Assogemme, Assocoral, AFEMO – Association of Manufacturers and Exporters of Machinery for Goldsmithing, CIBJO – World Jewellery Confederation.

It was also a confirmed point of reference thanks to events with major jewellery names, including Dior Joaillerie, Trendvision trends, the commitment to training new generations of goldsmiths with national and international initiatives such as Federorafi’s open day for students and the HRD Design Awards.

The next appointment with Vicenzaoro is from September 8 to 12, 2023, while the jewellery community will meet first in Dubai for the second edition of JGTD in Dubai, from February 12 to 14 at the Dubai World Trade Centre (DWTC), and then at Oroarezzo, from May 13 to 16.