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Giorgio Visconti, 80 years of Made in Italy

Giorgio Visconti, 80 years of Made in Italy

In 2026, Giorgio Visconti turns 80 years old. It was in fact 1946 when the brand's first workshop was born in Valenza, with the intuition of creating jewelry that would be everyday talismans. In Italy's most important goldsmith district, the purest gems arrive from the four corners of the globe to meet gold and goldsmith wisdom. The vocation for a design that defies time has transformed a name into an international griffe. From the glossy magazines of the '60s, which elected it as a symbol of Italian style, to the representative offices in Japan and the United States opened in the '90s, the brand has brought the excellence of Valenza all over the world. Today, Andrea and Fabrizio Visconti, sons of the founder, hand down their father's teachings with the awareness of protecting a unique heritage. Craftsmanship remains the true secret of the company: although new technologies today allow to dare with extreme volumes and very reduced weights, the most sophisticated instrument always remains the human hand, indispensable for defining those details that make each piece unrepeatable.

 

Antonella Reina, Editor VO+

PUBLICATION

05/06/2026

Talking with VO+

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